Publishing checklist – SEO, GEO and AIO
Nikola Advisory Group · Adam Dorian Nikola · 2026-10-13
https://nikolaadvisory.com/en/insights/seo-geo-aio-explained/

1. Offer: Can visitors understand who the page helps and what to do next?
2. Mobile: Are imagery, a short overview and an action visible without unnecessary empty space?
3. Evidence: Do numbers have a source, measurement period and explanation of limitations?
4. Links: Do descriptive links lead to relevant services, guides and primary sources?
5. Technology: Does the page respond correctly, with canonical URLs, language versions and structured data matching its content?
6. Follow-up: Who checks indexing, relevant visits and qualified enquiries after publication?

https://developers.google.com/search/docs/appearance/ai-features
https://developers.google.com/search/docs/crawling-indexing/links-crawlable